Is Facebook Closing In On Youtube?


The Creator App

After Youtube are they? Yes indeed, the chase is well and truly on! 🙂

This new Facebook app, to be released later this year, will be focused on the creator, Facebook product director Daniel Danker announced during the “Future of Facebook Video” panel at VidCon.

daniel danker

The new creator app from Facebook has camera effects and frames. content creators can add custom stickers, frames, intros and outros to live broadcasts to give the audience a consistent look and feel for a brand. The creator app also lets content creators crosspost to other platforms.

Mark Zuckerberg declared on this month’s earnings call that “time well spent” via video is Facebook’s new aim, the Creator app could help it make Facebook video a lot more inviting to regular facebook video consumers and non facebook video watchers.

Facebook has also been testing another cool tool called Fan Club App, to help video creators build larger audiences. For now, the two apps seem to be working independently of each other.

About the Author